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    Privacy Policy

    Privacy Policy

    Matrix Racing is committed to protecting your right to privacy when visiting our Web sites. We recognize that when you share your personal information with us, you expect us to treat that information in a serious and responsible manner. This Privacy Policy discloses what information we gather, how we use that information, and how you can correct or change that information.

    Matrix Racing's website has security measures in place to protect against the loss, misuse and alteration of the information under our control, including without limitation protecting information behind a firewall within a perimeter network and encrypting your ordering information during transmission.

    Registration and Order Forms
    If you choose to register with Matrix Racing or to place an order with us, we may ask that you provide us with contact information (first and last name, email address and telephone number), financial information (account or credit card numbers), demographic information (address), information about where you learned of our products. We may use your contact information to send you information about us and to contact you when necessary. You may opt-out at any time (please see the choice/opt-out section below). Financial information is used only to bill you for products. Demographic information may be used to tailor your experience at our sites, showing you information that we think you might be interested in, and presenting information according to your preferences. We may use demographic information to develop summary - but not individual - reports determine advertising investments. In addition, our sales and marketing departments may also use demographic information, information about where you learned of our products to improve our advertising and marketing efforts and to measure interest in our products. We may use unique identifiers to verify our resellers and customers and to allow customers to identify themselves to us.

    Surveys and Contests
    Matrix Racing may invite you to participate in online surveys or contests. Participation is never required. If you choose to participate, you may be asked to disclose contact and demographic information as well as additional information about you and/or your company. We may use this information to send you information about our company, contact you when necessary, tailor your experience at our site, display information according to your preferences and improve our Web sites, products and advertising. If you do not want to receive any mailings from us, please see the choice/opt-out section below.

    Information Requests
    You may be able to request information on our sites regarding our products and services, including technical support and customer service, by using online forms. We ask that you provide certain contact information to allow us to fulfill your request and to send you information about Matrix Racing's products and services. If you do not want to receive any mailings from us, please see the choice/opt-out section below.

    Children's Guidelines
    Matrix Racing's site is not geared towards children. Matrix Racing attempts to protect children. Matrix Racing must, however, rely on the information provided to us by visitors to our sites. As a result, it is impossible for us to guarantee with absolute certainty that the information collected and utilized by Matrix Racing is or is not derived from a child. The following sets forth Matrix Racing's policy with respect to the collection and/or use of children's information:

    • For purposes of this Policy, a “child” is an individual age 12 or younger.
    • We do not collect children's contact information without prior parental consent, which will include an opportunity for the parent to prevent use of the information and participation in the activity. Without prior parental consent, online information will only be used to respond directly to the child's request and for no other purpose.
    • We do not collect children's personally identifiable offline contact information without prior parental consent.
    • We do not distribute children's personal information to any third party without prior parental consent.
    • We do not provide the ability to publicly post or otherwise transmit information that could be used to identify a child without prior parental consent.
    • We do not entice children by the prospect of a special game, prize or other activity, to divulge more information than is needed to participate in the activity.

    IP Addresses
    We may use your IP address to help diagnose problems with our servers, administer our sites, and gather broad demographic information to measure general interest in our products on a summary, not individual, basis.

    Our Web servers may place small bits of text or "cookies" onto your computer's hard drive and memory. Cookies enable us to identify you so you do not have to re-enter certain information each time you visit our sites and allow us to keep track of your shopping choices.

    We may employ other companies and individuals to perform functions on our behalf. Examples include fulfilling orders, delivering packages, sending postal mail and e-mail, removing repetitive information from customer lists, analyzing data, providing marketing assistance, providing search results and links (including paid listings and links), and providing customer service.

    Supplemental Information
    We may supplement the information that you provide with information that is received from third parties. For example, Matrix Racing may use information that we purchase from a database marketing information firm to enhance our understanding of the information that you provide.

    Links to Other Sites
    Matrix Racing's site contains links to other sites. Matrix Racing is not responsible for the privacy practices or the content of such Web sites.

    Our sites provide you with the opportunity to opt-out of receiving communications from us at any point where we request information. If you do not want to receive future communications from us, please either go back to the site from which you no longer wish to receive such communications or contact us by sending an email to

    If you want to change or modify information you have previously provided to us, please either go back to the site where you provided such information or contact us by sending an email to

    Contacting the Web Site
    If you have any questions about Matrix Racing's Privacy Policy or the privacy practices of our sites, please contact us by sending an email to

    Updates/Effective Date
    Matrix Racing reserves the right to amend this Privacy Policy from time to time. Changes to the Policy will apply to information we have already received and information we receive after the revised Policy is effective. When we do amend this Policy, the revised Policy will be posted here so please visit this Web site to view the most current Policy. The effective date of this version of the Privacy Policy is: November 1, 2005.

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